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Why Pets Should Be Part of Your Marketing Strategy

Internet Marketing

When going through your social media, I’m sure you won’t be able to avoid seeing some pets through your browsing. They are one of the most popular subjects when it comes to online media. This is why internet marketing company, fishbat, cited 3 reasons for us to include our pets in our social media marketing strategy.

While almost at the last quarter of the year, companies will most likely look at their marketing strategies, see what has been successful and what can be improved. Some of these assessments are those that would require complex implementation, but some easier aspects would include those related to content.

More and more we see animals gathering praise online doing impressive things or even just what they do on an everyday basis. Therefore, in making your social media marketing strategy, it’s noteworthy that pets should be included.

Here are the reasons why SEO firms in New York should consider incorporating pets into their marketing strategies:

1. Pets are adaptable. There may be businesses thinking that the use of pets is not applicable to their marketing efforts, but they are more than capable. Pets can be adapted to your industry no matter how far you may think the subject is. One example of this could be for the health and fitness industry where you may cite how pets can contribute to one’s wellbeing.

2. Pets are emotion stimulants. When a person sees or watches a video of a pet online, there is a certain emotional connection. It’s relatable content for people who might have their own pets as well. Even those without pets surely get a warm fuzzy feeling when seeing a 10-second video of a cute animal.

3. Pets can be showcased on various platforms. As social media is the main tool for online marketing, it’s important to note the platforms in which you can showcase your pets. There are common grounds like Facebook, Instagram, and Twitter, where it isn’t rare to see pets in your feed. But even forums like Reddit has their own subreddits just for pets and animals.

These are just some reasons on how you can utilize your social media marketing efforts. A business should not just be present on social media, but should know how to adapt and incorporate new trends, that includes pets, as well.


fishbat is a full-service digital marketing firm that takes a holistic business approach to their clients’ digital marketing programs.

The fishbat team understands the importance of business principles just as well as the nuances of the latest digital technologies. fishbat offers every digital marketing service available from digital marketing research and planning to brand development to website and asset creation through social media management and search engine optimization programs – all custom calibrated for both B2B and B2C businesses.

Source: https://www.prnewswire.com/news-releases/internet-marketing-company-fishbat-lists-and-explains-the-reasons-why-you-should-incorporate-pets-into-your-social-media-marketing-strategy-this-year-300893057.html

About the author

Ela Denise Buendia

Ela Denise Buendia

Hey, thanks for taking a look at my article! I'm Ela, a very passionate creative writer and student. I am currently studying for a business degree. I love writing, and reading comes along with that. My other hobbies include: music, art, anime, and of course gaming.

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