Leading content aggregator Pariplay has signed an agreement with online casino and sports betting operator CasinoPortugal.pt for the use of its Fusion ™ aggregation platform as well as the Ignite Studio development program.
This strategic partnership will allow Pariplay to showcase its entire library of games to Portuguese players. The aggregator’s presence is expected to be as successful in Portugal as in other jurisdictions.
The Portuguese market has been growing by leaps and bounds, so the company hopes to have an opportunity there to expand its presence and positioning.
“Happy to collaborate with Pariplay”
Now Pariplay will be able to present its titles to Casino Portugal customers as well as the Fusion ™ aggregation platform launches. The content that the Portuguese will have the opportunity to test, includes very successful titles such as Dragons of the North Deluxe, Wolf Riches, King of the Trident Deluxe, Rumble Rhino and Treasure Temple.
“We are happy to collaborate with the leading provider Pariplay, who has demonstrated their dedication to growth and innovation from the beginning,” said Casino Portugal Co-CEO António Laranjo.
“Thanks to our partnership with them, we have significantly improved our player offering by introducing an interactive suite of their leading casino games, which have already been so successful in this market,” he added.
For his part, the CCO & MD Malta in Pariplay, Christine Lewis highlighted that the agreement is part of its growth strategy in Europe.
“We are very pleased with how much we were able to expand our presence in regulated markets this year, signing several agreements with leading European operators, including this last one with Casino Portugal.”
And he added:
“It is exciting to see our gaming studio expand into a country with as much potential as Portugal, and we are confident that we will continue to add substantial value to the gaming experience for players in this market and many others, as we move forward and grow we expand in 2021″.
Pariplay has stood out in the industry as a top-level aggregator and content provider. It has a presence in different global markets such as India, Israel, Gibraltar, Bulgaria and the Isle of Man. It is known as a company that offers optimal gaming opportunities for gamers, as well as quality conversion and back-office tools.
Source: https://lcb.org/news/pariplay-enhances-its-presence-via-casino-portugal-deal