Kambi Group has now agreed to extend the technology partnership with LeoVegas. The Sports Betting supplier would now cover all the gambling operator’s sportsbooks.
This is a multi-year deal and Kambi would power the sports betting brands of LeoVegas like BetUk and 21.co.uk. The BetUK sportsbook was previously powered by SBTech until recently through a deal that was signed in 2018 with Rocket X. LeoVegas in January acquired many brands under Rocket X.
Mattias Wedar, Chief Product and Technology Officer of LeoVegas said that they are pleased to continue the sports betting journey with Kambi. He emphasized that partnership with Kambi has been very successful and they would like to continue on that.
Kambi was also behind the first online sportsbook launch in 2016 and has since powered it. LeoVegas currently takes bet regulated markets including Great Britain, Sweden, Denmark, and Spain.
Kambi Chief Executive Kristian Nylen said that they are proud to have agreed to partnership extension with LeoVegas with other brands too. He further commented that Kambi ensures powerful sportsbook core and flexible technology for its partners.
Source: https://www.igamingbusiness.com/news/leovegas-and-kambi-extend-sports-betting-partnership