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A New Low Seen In August 2019 Game Sales In The US


The NPD Group published a report for August 2019 US video game industry sales, offering a look at the situation of the business in the states across games, consoles and accessories.

In August 2019, total expenditure on video game software has declined 22 percent to $257 million compared to August 2018, making it the poorest software sales in an August month since August 1998 when it was $234 million. But year-to-date dollar sales of video games jumped 1 percent to $3.1 billion in the US, with Nintendo Switch contributing to the growth in sales.

August 2019’s best-seller was Madden NFL 20, remaining at the No. 1 position for a second straight month. Overall, Madden NFL 20 ranks the third best-selling game of 2019 till now, falling behind Mortal Kombat 11 and Kingdom Hearts III.

Notable for August 2019 also was that Minecraft was the No. 2 best seller and that is the highest the game has ever reached on NPD’s US sales charts.

Age of Wonders: Planetfall, one of August 2019’s new releases, started at No. 15 and sold more in the first month than any other title’s in its history. Another important finding from the report is, of the 10 top-selling games in August 2019, five were Nintendo Switch exclusives.

Speaking about the hardware, total expenditure on consoles fell 22 percent to $167 million compared to August 2018. Expenditure on a year-to-date basis dropped 21 percent to $1.6 billion. August 2019’s best-selling console was the Nintendo Switch and it’s the best-selling system in 2019 overall. PS4 and Xbox One console sales declined in August 2019 and the entire year in 2019 so far, with the Switch being the only home console system which is seeing improved sales.

This is understandable given the Switch is rather new compared to the PS4 and Xbox One, that are both reaching their sixth anniversaries, with next-generation systems coming up in Holiday 2020.

For August 2019, total expenditure on video games in the US – across consoles, games and accessories – was $666 million, which has dropped 18 percent compared to August 2018. On a year-to-date basis, expenditure across all segments collectively has dropped 6 percent to $7 billion.

Source Link: https://www.gamespot.com/articles/august-2019-game-sales-in-the-us-just-reached-a-ne/1100-6469819/

About the author

Ziad Alim

Ziad Alim

Ziad Alim is a resident of Dhaka, Bangladesh. He was raised in a nuclear family consisting of his mom, dad, brother and sister. His schooling was in English medium which helped him to be fluent in English from a young age. Later, he did his Bachelors and Masters in Business Studies. He is now 42 years of age, still single and currently, a freelance writer and proof reader. He has been working as a writer for many years on different topics. Besides writing, he takes a deep interest in western classical music.

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